Did you know that WordPress is used by 63.5% of all websites? The content management system (CMS) is the most popular to use for those with personal blogs and for large businesses alike.
But why do so many people rely on WordPress for their websites? And why is using WordPress right for you and your business? Keep reading to discover more about web design, including the benefits of WordPress and why you should start using it now.
Why Is Web Design Important?
According to In Vision, 88% of online consumers are less likely to return to a website after a bad experience. Slow-loading websites, cluttered and confusing layouts on web pages, and websites that aren’t optimised for all devices are all factors you need to consider when building your website.
Poor web design and limited web development will result in less traffic and fewer conversions for your business. This is why it’s important you get your website right and to do that you need a reliable CMS, such as WordPress. But what are the benefits of WordPress?
1. Make It Your Own
Although WordPress is used by so many people and businesses, you can make it your own. WordPress is 100% customisable, which means you can put your own stamp on your website and let your branding show.
The good news is that most themes on WordPress are also mobile-friendly responsive. This means your website will load well and quickly on mobile devices. But there are several other things you can do to make your website more mobile-friendly.
2. Easy to Use
With WordPress, you can easily add new pages, blogs, images, and update your website. WordPress ditches all the confusing technical elements of website design and offers a simple to use CMS. Once you’re familiar with how to use WordPress, it’s easy!
E-commerce and online businesses can also install plugins such as WooCommerce, which ensure that updating products on their website is easy and can be customised however they wish. The plugin also offers a range of designs and provides customer support.
3. Content Get Found
Sick of producing valuable content that gets little views? Then WordPress plugins can help with this too. There is a range of SEO plugins and plugins that help to boost your content’s ranking in the search engines, so you receive more organic traffic on your website.
Providing valuable content for your customers and prospective customers can help them find what they’re looking for online. In return, you find customers who start to trust you and thus are more likely to turn into returning and loyal customers.
4. WordPress Is Free
Businesses enjoy saving money, and with WordPress, you can! It is free software that you can use for your website. And although the CMS software is free, there are plenty of useful features for your website.
You do need to pay for a domain name and website hosting charges, but these don’t need to be directly bought through WordPress.
5. Find Functional Plugins
Not every business website works the same and sometimes you want to stand out from the crowd. Luckily, you can with WordPress because there are countless plugins you can use.
If you want to display your Twitter feed, or add your Instagram photos on your website, or even create an event calendar, there are plugins that can help you with this. Some plugins are even free!
Improve Your Website with WordPress
As you can see, there are many benefits of WordPress that can help to make creating and maintaining a website easier. But it’s not all about you, your customers and clients also benefit from a well responsive website and one that works across all devices. Thinking about your web design and using WordPress is win-win for both you and your customers.
Get in touch with our friendly team now if you want to take your website to the next level and connect with your ideal customers.